Technology that works as hard as you do
We help charities, schools and education organisations get the most from Salesforce, data and AI — without the jargon, without the overwhelm.
What we do
Salesforce CRM
We design, build and support Salesforce solutions tailored to your organisation — from initial setup and automation to integrations with your existing apps and services, custom development and ongoing administration. You get senior Salesforce expertise without the cost of a full-time hire.
Data & Reporting
We turn your data into clear, actionable insight — through Salesforce reports and dashboards, or by connecting to business intelligence platforms like Power BI, Tableau or Looker for executive-level visibility across your whole organisation.
Strategy & AI
We help you make smarter decisions about technology — mapping your processes, aligning your operations inside Salesforce, and introducing practical AI tools that reduce admin and surface better decisions, including Salesforce Einstein and other leading AI tools.
Built for your sector
We specialise in working with small and medium-sized organisations where technology can make a real difference.
- Charities & nonprofits
- Schools, MATs & academy trusts
- Social enterprises & housing associations
- Further & higher education
Whatever your sector, we bring the technical expertise and sector knowledge to make your technology actually work.
How we work
No long contracts, no unnecessary complexity. We work in a straightforward, collaborative way that respects your time and your budget.
1. Discover
We start with a free conversation to understand your organisation, your challenges and what success looks like for you.
2. Design
We propose a practical solution — clearly scoped, honestly priced and built around your team’s real needs.
3. Implement
We do the work, keep you informed and make sure your team is confident using whatever we build.
4. Support
We don’t disappear after go-live. We offer ongoing support so your technology keeps working as your organisation grows.
Who we are
SF Pigeon was founded by two people who have spent their careers at the intersection of technology and the social sector. We’ve worked inside charities, schools and public sector organisations — so we understand the pressures you face from the inside.
Sarah Mitchell
Co-founder & Salesforce Lead
Sarah has spent fifteen years working with charities and education organisations across the UK, helping them get the most from their CRM and data systems. A certified Salesforce Administrator and Platform App Builder, she has led implementations for organisations ranging from small community charities to national nonprofits. Sarah’s approach is practical and people-first — she believes technology should serve your team, not the other way around.
James Okafor
Co-founder & Data and AI Lead
James brings a decade of experience in data strategy, business intelligence and AI implementation across the education and social enterprise sectors. With a background in both technical delivery and senior leadership, he understands what it takes to turn complex data into decisions that actually get made. James leads SF Pigeon’s work on reporting platforms, AI tools and technology advisory.
Between us, we bring the technical depth and sector knowledge to make your technology work — and the honesty to tell you when something simpler will do the job just as well.
What our clients say
“Working with SF Pigeon was an exceptional experience. They helped us implement data analysis tools that we now use daily to improve outcomes for our students. Their ability to understand both the technology and the educational context made all the difference.”
— Carlos Mendoza, Director general
Instituto Educativo Horizonte, Mexico City
“SF Pigeon transformed how we manage our donor relationships. Our Salesforce system had been underused for years — within three months of working with them, our team was fully on board and our reporting to trustees has never been clearer.”
— Rebecca Thornton, Head of operations
Brightside Community Trust, London
Get in touch
Whether you have a clear brief or just a feeling that your technology could work harder — we’d love to hear from you. No hard sell, no obligation. We typically respond within one business day.
Or email us directly at hello@sfpigeon.com